Answer Engine Optimization
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01 — Overview
When someone asks ChatGPT for the best dentist near them, it gives one or two names. AEO is how you become one of those names. More people now ask ChatGPT, Claude, Perplexity and Google's AI instead of scrolling through search results, and those tools only mention a handful of businesses. We build AEO into every site we make, and we can check your current site for $499.
02 — What's Included
What AEO means in practice
Curated llms.txt
A plain text file AI tools read first to understand your business. We write yours by hand, not with a generator.
Full Schema.org Markup
LocalBusiness, Service, Offer, FAQPage and Review markup on every relevant page, so the facts about you are machine readable.
Explicit AI Bot Access
GPTBot, ClaudeBot, PerplexityBot and Google-Extended are allowed in robots.txt. Most sites block them by accident.
FAQ Blocks for Citation
Questions and answers written the way AI tools like to quote them. Direct answers, no fluff, properly marked up.
Entity Disambiguation
Links to your Google Business Profile, LinkedIn and socials that prove you are the real business, not a competitor with a similar name.
Comparison Content
Side by side comparisons that AI tools cite when someone asks "X vs Y" or "best X in [city]".
03 — Get Audited
The AEO audit
Already have a website? We check how ready it is for AI search and give you a fix list in order of importance, so you know exactly what to do first.
A detailed report plus an implementation guide. Available Canada-wide; see AEO across Canada.
Book an AEO Audit → Or score your site free first →- Score against 25 AEO criteria
- llms.txt and robots.txt audit
- Schema.org markup review
- Entity and sameAs evaluation
- Citation format gap analysis
- Prioritized fix list
04 — How the Audit Works
The process
- Step 01
Send Us Your Website
Share your website address and the services you want to be known for. That is all we need.
- Step 02
We Score It
We check your site against 25 AEO criteria, from llms.txt and schema to how your FAQs are written.
- Step 03
You Get the Fix List
A clear report with fixes in order of importance. Do them yourself, hand them to your developer, or have us do it.
05 — FAQ
Common questions
Ask a real person. We reply within 24 hours.
Call (780) 229-8464 Text (613) 850-4579-
What is AEO?
AEO (Answer Engine Optimization) is the practice of structuring website content so AI assistants like ChatGPT, Claude, Perplexity, and Google AI Overviews can find, understand, and cite it. It is the next evolution of SEO for the AI search era.
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Is AEO different from SEO?
SEO is for traditional Google search results. AEO is for AI-generated answers. They share fundamentals (good content, clear structure), but AEO requires specific elements traditional SEO does not address: llms.txt, comprehensive Schema.org markup, explicit AI bot allows, and citation-formatted content blocks.
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How can I tell if my current website is AEO-ready?
Quick test: open ChatGPT and ask "What does [your business name] do?" If the answer is generic, missing, or wrong, you are not AEO-ready. The fuller version is our $499 AEO Audit, which scores your site against 25 specific AEO criteria.
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What makes OnePoint's AEO different from other agencies?
Most agencies sell AEO as a separate service. We build it into every website we deliver. llms.txt, full Schema.org markup, AI bot access and citation-ready FAQ blocks come standard, not as an upsell. We also publish our AEO method and offer a $499 audit anyone can buy.
06 — Further Reading
Related guides
07 — Pairs Well With
Round it out
The search box is moving into AI