Local Business Directory
WhereToYEG
A 400+ business local directory built to help Edmontonians find what's nearby.
01 · Overview
WhereToYEG is a local Edmonton business directory that helps residents discover nearby businesses across 19 categories, restaurants, barbers, cafes, medical clinics, gyms, salons, auto repair, and more. Built and maintained by OnePoint Solutions as a community resource and local SEO asset.
02 · The Challenge
Edmonton had no independent, community-focused business directory. Google Maps exists, but it does not curate, categorize by neighbourhood, or create themed collections like "late-night eats" or "hidden gems." There was a gap for a local-first directory that people could actually browse.
03 · What We Did
The approach
Built a full Next.js directory with 404 business listings across 19 categories, all driven by markdown files, no database, no CMS overhead.
Created neighbourhood pages and curated themed collections: late-night eats, brunch spots, halal foodie tour, date night ideas, hidden gems, and more.
Added client-side fuzzy search (Fuse.js) so visitors can find businesses by name, category, or neighbourhood instantly.
Set up a "Get Listed" submission page so new businesses can request to be added, with email notifications via Resend.
04 · Delivered
What's live now
- ✓404 business listings across 19 categories, each with name, description, location, and category tags.
- ✓Neighbourhood-based browsing and curated themed collections for discovery.
- ✓A fast fuzzy search that works across business names, categories, and locations.
- ✓A blog, contact page, "Get Listed" submission form, and full SEO infrastructure with sitemap and Google Search Console indexing.
05 · The Result
A growing, community-focused local directory that gives Edmonton businesses free visibility and gives residents a curated way to discover what is around them. The site serves as both a community resource and a demonstration of what a content-driven local SEO strategy looks like in practice.
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